Formerly the search engine of choice for spies, privacy freaks and possibly an occasional terrorist, DuckDuckGo has begun to waddle into the big time, with an 1000% growth rate in the last year. DDG has a water-tight privacy policy and refuses to feather its bed by passing on your search information to advertisers. When you...
A few weeks ago one of our clients told us how he had his Google Places listing taken down after a Googler called him and asked whether he actually served clients at his stated Google Places location. When he said “no”, his listing was removed from Google Places. He ran across what was then...
Sometime back around 2008 Google thought it would be a cool idea to go through the telephone book and grab the address of every business, point of interest and landmark from cities all over the world. Hey, no one ever accused them of thinking small. They had already mapped out the entire planet and...
If you’re one of the growing number of businesses who have taken advantage of Google Places you might be interested in the results of a new statistical study aimed at finding out how to best optimize your Google Places mini-website. If you don’t’ know what in the world Google Places is or how it...
Not too many people would argue that getting a link to your website on another site that has a Page Rank of 10 and that has content that is 100% relevant to yours isn’t the ideal situation. But the reality is that a lot of time is wasted looking for the ideal—or as close...
We know that there are a lot of smaller, often family owned and operated local businesses that don’t have websites. They rely on word of mouth or the Yellow Pages to generate sales and either don’t have the time or knowledge to develop a website or think the cost isn’t worth the return. But,...
If you weren’t the most popular kid on the recess playground, now you’ve got a chance to show them how wrong they were. That’s right, here’s a popularity contest you can win, at least on the Internet. But let’s have a quick review of the pageant rules first. Search engines use the number of...
If you’ve been wondering how to slice up your online marketing budget, you might find the complete 2011 State of Digital Marketing Report a thrilling read. For the rest of us, we’ll just say that 500 US businesses were surveyed about how they spend their online marketing dollars and why. Turns out that according...
Google’s Matt Cutts has posted an article regarding the latest most important algorithm change. It is in regards to how much relevant content (text) is found on your web page above the fold. How much text can actually be read by the search engines when they land on your page. Here is a link...
Backlinks are still the most important indicator for Google. Many businesses buy links to try and improve their website rankings. Business owners who are buying links are taking a huge chance because Google doesn’t like paid links. If you use paid links you are certainly putting your website rankings in jepordy. There are...
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