We know that there are a lot of smaller, often family owned and operated local businesses that don’t have websites. They rely on word of mouth or the Yellow Pages to generate sales and either don’t have the time or knowledge to develop a website or think the cost isn’t worth the return. But,...
If you weren’t the most popular kid on the recess playground, now you’ve got a chance to show them how wrong they were. That’s right, here’s a popularity contest you can win, at least on the Internet. But let’s have a quick review of the pageant rules first. Search engines use the number of...
If you’ve been wondering how to slice up your online marketing budget, you might find the complete 2011 State of Digital Marketing Report a thrilling read. For the rest of us, we’ll just say that 500 US businesses were surveyed about how they spend their online marketing dollars and why. Turns out that according...
Google’s Matt Cutts has posted an article regarding the latest most important algorithm change. It is in regards to how much relevant content (text) is found on your web page above the fold. How much text can actually be read by the search engines when they land on your page. Here is a link...
Backlinks are still the most important indicator for Google. Many businesses buy links to try and improve their website rankings. Business owners who are buying links are taking a huge chance because Google doesn’t like paid links. If you use paid links you are certainly putting your website rankings in jepordy. There are...
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